Advisory Board - Playback Marketing Summit 2015
October 29, 2015
Bram & Bluma Appel Salon

Advisory Board

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Advisory Board Co-Chairs

Mark Childs

Chief Marketing Officer
Samsung Canada

An inspiring marketer whose strategic contribution led to growth and breakthrough innovation with major organizations internationally, Mark Childs understands how to build vital brands that resonate with Canadian consumers. As Samsung Electronic Canada Inc.’s first chief marketing officer, Mark leads the organization’s strategic brand and marketing initiatives, overseeing the brand...more

Speaking at: Dive Deep with a CMO

Chris Harris

Senior Director, Content Strategy
Canadian Broadcasting Corporation

Chris Harris is an Emmy-winning media professional and content leader with more than 15 years of experience as a digital production executive, business leader, media strategist, interactive producer and journalist.

Before joining CBC, Harris was with Secret Location as VP, Strategy & Business Development. Prior to this he was Shaw Media’s...more

Advisory Board Members

Francesca Accinelli

Senior Vice President, Program Strategy and Industry Development
Telefilm Canada

 

Francesca joined Telefilm in 2006 as the deputy director, English market for the Canadian Television Fund (now Canada Media Fund). By 2008 she was promoted to director of that team and is now the director, national promotions and communications. Francesca has always been a fan of Canadian film and television...more

Speaking at: Opening Remarks

Mark Bishop

Co-President, Blue Ant Studios
marblemedia

Mark Bishop is co-CEO and executive producer of marblemedia. Mark has a strategic responsibility to oversee the company’s growth and management of all divisional and corporate undertakings, including distribution and sales (Distribution360), finance, digital media and new business ventures.

Having founded the company with business partner Matt Hornburg over a decade...more

Speaking at: Lunch Roundtables,Where do we go from here?

Scott Campbell

Communications Manager
Bell Media

Scott Campbell is an award-winning communications professional with over 12 years of experience working with some of the biggest brands in film and television including HBO, SHOWTIME, Disney, MuchMusic and the Toronto International Film Festival. In his current role as communications manager for Bell Media’s The Movie Network, HBO Canada...more

Denise Darroch

Brand Manager, U by Kotex®
Kimberly-Clark Canada Inc

With more than nine years of brand and shopper marketing experience, Denise Darroch is currently brand manager for U by Kotex® at Kimberly-Clark Inc. Canada. She is responsible for the development and oversight of marketing approaches and strategies to drive innovative and integrated messaging for the U by Kotex® brand. 

Glen Hunt

Chief Transformational Officer
Vision7 International

A former Cannes judge and voted one of Canada’s top copywriters, Glen is among the leading figures in the Canadian marketing communications creative community. A copywriter and conceptualizer by trade, Glen has been the creative driving force behind many of Canada’s most talked-about and influential integrated communications campaigns, including the...more

Tony Matta

Chief Marketing Officer
Kraft Canada Inc

Tony Matta leads the marketing organization for Kraft Canada. This includes ownership for such iconic brands as Kraft Dinner, Cracker Barrel Cheese, Philadelphia Cream Cheese, Maxwell House, Nabob and Kraft Peanut Butter. Tony is tasked with driving industry leading communications, consumer and shopper insights and innovation to deliver sustainable growth...more

Joanna Miles

SVP Theatrical Marketing Canada Film
eOne Films

Joanna Miles is currently VP marketing at eOne Films, Canada’s leading motion picture distributor. Working on such titles as The Hunger Games, Divergent, Mommy and John Wick, she has effectively marketed these titles to English Canadian audiences. Joanna gained extensive marketing and distribution experience from her tenures at Maple Pictures...more

Speaking at: Buzz on a Budget

Mia Pearson

Co-Founder
North Strategic and Notch Video

A combination of entrepreneurial spirit and a passion to disrupt traditional business models, led Mia, a serial entrepreneur, to leave her position as regional president for FleishmanHillard Canada, and co-founder and CEO of High Road Communications, to go back out on her own and set a new standard in social...more

Speaking at: The Digital Toolbox: Everything you need to do digi right

Michelle Prowse

VP, Planning
The Hive Strategic Marketing

Michelle Prowse is the VP of planning at The Hive, her agency home since 2008.  Over the years, Michelle has had the privilege to work at great Canadian advertising agencies such as Taxi and MacLaren McCann.  Leading the charge on a diverse list of brave clients, including Mondelez, Reebok, Viagra,...more

Speaking at: Lunch Roundtables

Randy Stein

Partner, Creative Director
Grip Limited

At the age of 29, Randy was named creative director of a top Canadian creative agency, Palmer Jarvis DDB, Vancouver.  There he led the agency to a then-unprecedented three-peat as strategy magazine's Agency of the Year.  In 2002, Randy joined Grip Limited as a partner where he helped Grip win...more

Speaking at: Tweak my plan

Elisa Suppa

Senior Advisor, Corporate Projects and Research
Telefilm Canada

Elisa Suppa is senior advisor for strategy and research with Telefilm Canada, where she focuses on strategic content creation, research, business development, policy and stakeholder partnerships. Her work in media and brand development began as executive producer with Spafax, an international media company, curating screen content and media product for...more

Ken Wong

Distinguished Professor of Marketing
Queen's School of Business, Queen's University

Ken Wong is a faculty member and Distinguished Professor of Marketingat Queen's School of Business, where he has held both teaching and administrative positions. He was the principal architect of the first full-time degree program in Canada to operate completely outside of government subsidy: A distinction that earned him the...more

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