Speaker John Slighte
John Slighte
Senior Manager, Enterprise Social Media
RBC
John Slighte is the Senior Manager of Enterprise Social Media at RBC. He leads a team responsible for social media and content marketing strategy for RBC sponsorship, corporate citizenship and brand initiatives as well as executive thought leadership, enterprise social media policy and technology. Prior to joining RBC, John worked at North Strategic working on PR and social media strategy for some of Canada’s most recognizable brands.
Speaking at: Data: How to get it & How to use it